top of page
TOM SKINNER
Executive Creative Director
After the success of The XFactor websites Simon Cowell came to us with a
problem. He wanted to created the number one World Cup song featuring
Dizzee Rascal and James Corden. I came up with the idea of letting the public
upload the chorus on a site. Their publics' vocals were then mixed into the final
track meaning thousands of football fans were part of a number one hit single.
1/4
Click to view site screen shots.
bottom of page